Special Cover Honours Coal Warriors at PR Conclave 2025

The Department of Posts released a Special Cover, a customized commemorative stamp ticket, celebrating Coal India’s legacy and the contribution of its “Coal Warriors” during the valedictory session of the two-day National PR Conclave 2025. The event was hosted by Central Coalfields Limited (CCL) at the Gangotri Convention Centre, CCL Headquarters, Ranchi.

The launch paid tribute to the men and women who have powered the nation through their service in the coal sector. A souvenir titled Navchetna was also unveiled on the occasion.

The Special Cover and souvenir were jointly released by Nilendu Kumar Singh, Chairman-cum-Managing Director, CCL; Pawan Kumar Mishra, Director (Finance); Harsh Nath Mishra, Director (HR); and R. V. Chaudhary, Director, Postal Services (Jharkhand).

Celebrating Coal India’s Legacy

CMD Nilendu Kumar Singh said the commemorative stamp is “not just a piece of paper but a carrier of emotions that connects hearts.” He added that even in the digital age, letters and stamps remain a sincere and human form of communication.

Harsh Nath Mishra, Director (HR), said public relations serve as the backbone of every organization by creating a bridge between institutions and people. He noted that CCL’s work in safety, CSR and community engagement demonstrates its commitment to meaningful communication and social responsibility.

Redefining PR in the Digital Era

The conclave, themed “Redefining PR: From Information to Engagement in the Era of Digitalization,” brought together communication professionals, media experts, academicians, corporate leaders and students. Discussions focused on how digital transformation is reshaping public relations into a more interactive and relationship-driven practice.

The second day opened with a session titled “Role of Radio: Information to Engagement, Especially in Rural Areas.” Inu Majumdar, CEO of Radio Orange, Nagpur, said that radio continues to serve as an emotional and accessible medium that connects rural India and helps drive awareness and behavioral change.

In another session, “New Age of PR in the Changing Digital World,” Dr. Sameer Kapoor, Director, Ad Factors, Delhi, explained the idea of PR 2.0, where social media, influencers and real-time engagement are defining new ways to shape brand reputation. He stressed that effective communication today must combine strategy with empathy.

Bridging Academia and Industry

Dr. Vikas Pathe, Assistant Professor at IIM Ranchi, led a discussion on “Career in PR and Communication: Challenges and Opportunities in the Era of Digitalization.” He encouraged young professionals to develop a deeper understanding of audience behavior and to stay adaptable as communication tools evolve.

Sanjeev Shekhar, from Adani Power Ltd., spoke on “Positive Media Mastery: Craft Your Brand Story.” He said that “a brand’s true image is what people say in your absence,” emphasizing the importance of consistency and authenticity in media engagement.

Creativity Meets Communication

The valedictory session featured an interactive conversation with advertising veteran Prahlad Kakkar, who shared his experiences on creativity, storytelling and communication ethics. He urged students to stay curious, observant and grounded as they build their careers in media and public relations.

Delivering the vote of thanks, Alok Kumar Gupta, Head of Corporate Communications and PR at CCL, expressed gratitude to all dignitaries, institutions and participants. He said the conclave had become “a confluence of ideas and a platform for shaping the future of public relations in India.”

A Confluence of Ideas and Innovation

The National PR Conclave 2025 reaffirmed that public relations today is about more than sharing information. It is about trust, empathy and engagement that connect organizations with society in lasting and meaningful ways.

The release of the Special Cover honoring Coal Warriors added a historic touch to the conclave. It celebrated not only the legacy of Coal India but also the enduring values of sincerity, connection and service that define both communication and the coal industry.